How product managers can build a healthier relationship with the sales team

How product managers can build a healthier relationship with the sales team

At some point, all product managers will find themselves wondering how they can build a healthier relationship with the sales team. I’ve written a guest post for the good folks at Mind The Product that offers some practical suggestions.

Have a read!

“How to Stop Common B2B Dysfunctions in the Product Team” on Mind The Product’s blog.


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The Practitioner's Guide to Product Management book cover

The Practitioner's Guide To Product Management

by Jock Busuttil

“This is a great book for Product Managers or those considering a career in Product Management.”

— Lyndsay Denton

Jock Busuttil is a freelance head of product, product management coach and author. He has spent over two decades working with technology companies to improve their product management practices, from startups to multinationals. In 2012 Jock founded Product People Limited, a product management consultancy and training company. Its clients include BBC, University of Cambridge, Ometria, Prolific and the UK’s Ministry of Justice and Government Digital Service (GDS). Jock holds a master’s degree in Classics from the University of Cambridge. He is the author of the popular book The Practitioner’s Guide To Product Management, the blog I Manage Products and weekly product management newsletter PRODUCTHEAD.

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