One of the easiest ways to spot a product manager in the wild is to look for the slightly frazzled person with the longest to-do list and a determined look in their eye.

While I think we generally enjoy keeping ourselves busy, I’ve often noticed over a beer with colleagues that we (myself included) also quite enjoy having a bit of a moan over how much there is to do and that the work is never-ending.

Do you spend more time writing documents about your product than actually managing it?

Many companies with some kind of product management function become all caught up in the process, drowning themselves in increasing numbers of documents. These rapidly become overwhelming to manage, contain duplicated detail and ultimately obscure the real objective of product management, namely to create successful products.

One of the many personal challenges I’ve faced in my working life was to overcome my natural tendency towards being erratic. I’m not talking about endearing (to me at least) eccentricities, more about practical things such as a rubbish memory for dates and poor time management. Throw in a crisis and I could generally be found running around with my head on fire.

Love them or hate them, you won’t have a successful product without your sales force. So if you’re at a loose end on Monday night, come join me to discuss the relationship between Product Management and Sales on @ProdMgmtTalk.

In the UK, if you want to share your views, you’ll need to stay up past your bedtime on a school night. The tweet chat is early Tuesday 26 July, midnight – 1:00 AM BST.
For the US, it will be Monday 25 July, between 4:00 – 5:00 PM PT
And for Australia it will be Tuesday 26 July 9:00 – 10:00 AM ET