» An inflexible process means working with incomplete information and making the wrong decisions

» Treating work as closed-ended projects leads to context switching and discontinuity

» A way to increase value in Scrum is to involve the team members in the discovery and strategy work

» Respect is not deference; it demands that we challenge each other to be the best we can be

» To reduce coordination cost, partition the work by time or space

» Behavioural design considers customers’ levels of mental energy, cognitive biases, and their existing patterns

» Successful organisations reinforce psychological safety in different ways

» Adding more people to a team makes communication a more significant overhead

» Decisions should be the result of rational and deliberate reasoning, but not all are perfectly rational

» Almost every decision has associated downsides or compromises

» Avoid trying to please people or to allow individuals to dominate the decision-making process

» It’s easy to conflate transparency on the decision-making process, with transparency on the actual decisions

» Competing execs will sometimes sabotage by claiming features for their own product long before they plan to implement them

» Your product roadmap can reveal symptoms of underlying organisational dysfunctions

» We need to consciously remember that the needs of our users change over time

» Many biases are underpinned by shared psychological mechanisms, such as the desire to feel positively about ourselves