Photo by sergiu oprisu on Pexels.com: https://www.pexels.com/photo/red-and-yellow-umbrellas-hanging-on-wire-10791034/

A go-to-market strategy isn’t something you tack on as an afterthought to an upcoming product launch. Instead it’s about understanding where value exchanges occur, and figuring out how to make them more frequent, consistent and predictable.

Startup to Scale-up Club - Product and Tech - 181

» Structuring analytics for user engagement

» Defining an MVP in the AI era

» When to use genAI and when to use machine learning (ML)

» Product differentiation in a crowded market

» Implementing reusable components and designs

and more

Startup to Scale-up Club - Product and Tech - 176

» Recommendations for automated infrastructure monitoring

» Safe presentation of medical data in Femtech apps

» Trade-offs of cloud versus local AI deployment for agricultural technology

and more

» Why it’s important to check assumptions before embarking on a costly product build

» Keeping customer data segregated in the right way while avoiding over-engineering

» When on-premise servers are a more cost-effective bet than cloud services

Ross Webb and I have been chatting about product management career progression.

We cover topics including:

» Thinking of visibility as a strategic competency, not self-promotion
» Controlling your narrative through regular updates

and more!

Turkish chef Nusret Gökçe aka Salt Bae sprinking AI on stuff (Screengrab from https://www.instagram.com/p/BO9dI9ujWNI/ )

New technology is not going to suddenly make all the challenges facing an organisation disappear overnight. Why? Because more often than not, those challenges are social not technological. Technology alone rarely solves ‘people problems’.