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Category: 100 Things I’ve Learned

Jock Busuttil’s (@jockbu) series “100 Things I’ve Learned” is what he’s learned about product management over the years – usually the hard way.

91: How to sharpen up your vision and strategy

91: How to sharpen up your vision and strategy

Posted on Wednesday, 26 July 2023

You can help your company to sharpen up its vision and strategy with these straightforward questions and worked examples.

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90: Always have a plan B
The main mirror of James Webb Space Telescope fully assembled (Credit: NASA)

90: Always have a plan B

Posted on Wednesday, 14 June 2023

Have you ever wondered why product managers say “it depends” quite so often? The best product managers always have a plan B.

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89: What games taught me about customer onboarding

89: What games taught me about customer onboarding

Posted on Wednesday, 3 May 2023

The most successful games and products share a common attribute: they help the user become more skilled throughout their journey. Customer onboarding is a continual process.

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88: Control your narrative

88: Control your narrative

Posted on Wednesday, 1 March 2023

Years ago, someone once told me that “perception is reality” when it comes to reputation at work. Of all the lessons I’ve learned in my career, this has been by far one of the hardest.

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87: An exercise in stakeholder alignment

87: An exercise in stakeholder alignment

Posted on Wednesday, 7 September 2022

When your stakeholders each have their own interpretations of the product strategy, this lack of stakeholder alignment will cause you no end of problems. Here’s what you can do about it.

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86: The 4 unintended side-effects of risk aversion and what to do about them

86: The 4 unintended side-effects of risk aversion and what to do about them

Posted on Wednesday, 22 June 2022

When we become more worried about risk, four unintended things also tend to happen: bottlenecking, erosion of trust, ossification of process, and a risk appetite that tends towards zero. Here’s what you can do about them.

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85: The agency trap

85: The agency trap

Posted on Wednesday, 11 May 2022

How can product management fit into an agency business model? Spoiler alert: _not easily_

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84: Start building a community of practice with the 3 minute challenge

84: Start building a community of practice with the 3 minute challenge

Posted on Wednesday, 23 February 2022

When you start out as a head of product, you’ll probably need to create a community of product people. In this article I share my advice to help you get the ball rolling with your own community of practice.

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6: 6 tips for presenting slides that don’t suck

6: 6 tips for presenting slides that don’t suck

Posted on Wednesday, 5 January 2022

All product managers will need to stand up and present to others at some point. You won’t be helping yourself (or your audience) if your slide deck is atrocious. So here are my 6 tips for presenting slides that don’t suck.

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83: 5 tips to ace your first impression at a new job

83: 5 tips to ace your first impression at a new job

Posted on Wednesday, 10 November 2021

Because so much of product management is about working with people, it’s important to take time to reflect on the kind of first impression you make to those people. In this latest entry for my series of 100 things I’ve learned about product management, I pass on my coaching advice to help you make the best possible impression every time.

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