» The wording of your product manager job description could be putting off good candidates

» Listing excessive requirements for the role will deter risk-averse candidates

» Think about why you’re hiring and the candidate attributes you need most

» Don’t copy-and-paste other job descriptions — they won’t describe what your organisation needs

» Emotional intelligence is more important than technical skills

» Hire people who will increase your rate of learning

» A head of product needs prior experience as a product manager

» Good candidates have initiative and passion to pursue their opinions