» Remove the timelines from your product roadmap

» Use roadmap themes to focus on solving user problems

» User outcomes are more important than delivering features

» Roadmaps help to make strategic decisions when there’s low certainty

» Rethinking your roadmap approach can help when managing mature products

Last time I published an article explaining why I thought roadmaps were a little like DVD box sets. DonorDrive product manager Kasey Marcum (@kaseymarcum) asked in the comments:

“Always enjoy your posts, Jock! I really love the high level idea of this. What does this actually look like in the wild?”

Imagine your roadmap and sprints being as engaging as a hit movie – just think how much easier they’d be to “sell” to your stakeholders and customers! Let’s see how you can do this.