3: Know your subject matter
So much of being a product manager depends on successfully persuading and influencing others. Whether you’re…
100 Things I’ve Learned
Jock Busuttil’s (@jockbu) series “100 Things I’ve Learned” is what he’s learned about product management over the years – usually the hard way.
2: Find problems rather than guess solutions
When we start thinking about the requirements for a new product version, I bet we all…
1: Be fluent in the language of your audience
One of the roles a product manager or product marketing manager plays is to act as…
