Tag: product discovery

This month’s topic was on product management in general. For most around the table, it was a completely or relatively new concept, so our lively discussion started with the fundamentals.

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The more closely we examined the problem, the more complicated it became. When this happens to you, it can feel overwhelming. Don’t quit your research too soon.

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I was recently asked this question:

During the problem exploration phase, what kind of questions should I be asking and how do I go from 1000 problems to the core problems that will unlock the solution?

Here’s my answer:

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I was recently asked this question:

Do you have a rule of thumb for deciding how much evidence is sufficient for decision making? I often see decisions made on the basis of a sample of one.

Here’s my answer:

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This is not the Field of Dreams and you’re not Kevin Costner. If you build it, the users will not come – unless they have a strong motivation to do so.

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Do you spend more time writing documents about your product than actually managing it?

Many companies with some kind of product management function become all caught up in the process, drowning themselves in increasing numbers of documents. These rapidly become overwhelming to manage, contain duplicated detail and ultimately obscure the real objective of product management, namely to create successful products.

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