niche – I Manage Products

33: The Field of Dreams is fiction

Posted on Monday, 29 April 2013

This is not the Field of Dreams and you’re not Kevin Costner. If you build it, the users will not come – unless they have a strong motivation to do so.

Tagged with: idea, motivations, niche, pervasive, problem, product discovery, profitable, research, solution, startup, target market, urgent

28: What’s the big idea?

Posted on Tuesday, 30 October 2012

I always used to think that I needed to have that one BIG IDEA to change the world before starting my own company. Turns out I couldn’t be further from the truth.

Tag: niche

33: The Field of Dreams is fiction

28: What’s the big idea?