» With AI, shipping a product is not ‘done’, it’s the start of testing whether its behaviour is acceptable

» Staff-facing products are about tasks, decisions and protection

» Operating models are shifting because of AI; during the transition communication and collaboration need to change

» Defend against short-termism by making your team’s strategic thinking visible

» People are increasingly working to live, not living to work

» Teams should only split their Decision Stack when their answers to “How?” diverge

» Repetition and reward are intrinsic to behaviour change in teams

» There’s a balance between motivating people to a goal and killing their enthusiasm with the gory detail

» Just as with users and customers, we need to meet our peers where they are

» In most complex organisations, product supports the organisation’s goals, not vice versa