Does your sales team sell your products (like, in exchange for money), or does it give them away as generous sweeteners to guarantee the sale of something else that will hit their targets? Or to put it in another way, does your salesforce truly understand the value of your products and can it articulate the benefits to the customer?
Everyone but the most tirelessly(and tiresome) self-motivated has at one point or another procrastinated in the face of some worthy activity. I think I’ve found a way to use procrastination for profit and gain; read on to see whether I have…
As a product manager, how do you know you’re doing your job well? This article outlines the problem with traditional metrics for product managers and offers some better alternatives for measuring success: communication, ideas, roadmapping, launch and end-of-life.
There are many questions you need to be asking to determine the best course of action or to analyse underlying motivations. Of them, I use the following three questions most often:
1. So what?
2. Why?
3. What’s stopping us?
