» Pricing determines the structure of the business that produces it
» Start with consumer research to determine potential demand and feasibility of the product
» A step-by-step guide to pricing software
» Scalpers have made $82M in sales of consumer tech in under three months
» Product strategy is how you will achieve your product vision
» There are only 4 types of work after finding product-market fit
» A step-by-step guide to building product strategy like Netflix
» “Framework fanatics” and “optimisation optimists” mask the absence of product strategy
» Using research to overcome organisational inertia to your product strategy
» Business strategy is guesswork without situational awareness
» Once you understand the game’s rules, you can out-manoeuvre your competitors
» Even seemingly successful companies fail because of “one thing”
» Amazon is winning because it’s playing the game differently
» 6 ways to defend your business from systemic stresses
» Practical ways to build your mental resilience to setbacks
» Lockdown has accelerated existing tech adoption trends
» You need to be asking different questions about product strategy now
» 25% discount available on my Product Management Masterclass
» How to make your résumé stand out from the competition
» 5 lessons from transforming culture in government
» Avoid the biases and traps of user and market research
» How to use product strategy to influence dysfunctional corporate strategy
If you recognise the symptoms such as not being allowed to talk to customers, and my personal favourite, “screw research, let’s build!”, then you may be in product management hell.
Product managers hate saying ‘no’. It’s not in our nature to disappoint people.
