Like doing the washing-up, vacuuming under the sofa or cleaning your windows, housekeeping tasks with your product can get neglected because they’re tedious, not as interesting as new features and so on. However, if you’ve ever found yourself eating breakfast cereal out of an oven tray with a serving spoon because every single item of cutlery and crockery is festering in a pile in your sink, it should be apparent there is inherent value in tackling housekeeping tasks bit by bit over time.

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Does your sales team sell your products (like, in exchange for money), or does it give them away as generous sweeteners to guarantee the sale of something else that will hit their targets? Or to put it in another way, does your salesforce truly understand the value of your products and can it articulate the benefits to the customer?

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As a product manager, how do you know you’re doing your job well? This article outlines the problem with traditional metrics for product managers and offers some better alternatives for measuring success: communication, ideas, roadmapping, launch and end-of-life.

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