Author: Jock Busuttil

Jock Busuttil is a product management and leadership coach, product leader and author. He has spent over two decades working with technology companies to improve their product management practices, from startups to multinationals. In 2012 Jock founded Product People Limited, which provides product management consultancy, coaching and training. Its clients include BBC, University of Cambridge, Ometria, Prolific and the UK’s Ministry of Justice and Government Digital Service (GDS). Jock holds a master’s degree in Classics from the University of Cambridge. He is the author of the popular book The Practitioner’s Guide To Product Management, which was published in January 2015 by Grand Central Publishing in the US and Piatkus in the UK. He writes the blog I Manage Products and weekly product management newsletter PRODUCTHEAD. You can find him on Mastodon, X (formerly Twitter) and LinkedIn.

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» Data ethics studies and evaluates moral problems related to data, algorithms and corresponding practices, in order to formulate and support morally good solutions

» Product managers have ethical responsibilities that transcend career, company and profit

» Organisations need to assess and build their trust and trustworthiness

» Mitigate biases in your product that may have unintended discriminatory effects on individuals and social groups

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» 3 tenets of product ops: insights, research, and processes & practices

» Product ops is about enablement and coaching, not a rebrand of the product owner or product marketer roles

» Product ops is the ‘glue’ that binds different business functions and product focus areas together

» Product ops enables product teams to achieve better outcomes

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» Don’t be driven by metrics — be informed by them

» The mental tendency to replace strategy with metrics can destroy company value

» Onboard your users all the way to becoming your best users

» 3 kinds of innovation: method, market and product

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» Firing someone is a task you will always perform with some anxiety, but you still need to be able to do it well

» At Netflix, it’s not enough to be a hard worker achieving only B-grade results

» Founder of AngelList Naval Ravikant seeks happiness by trying to live in the here-and-now, neither obsessing about the past nor fantasising about the future

» If your team’s cultural norms cause you to feel uncomfortable, ask yourself why you think it’s not ok