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Author: Jock Busuttil

Jock Busuttil is a product management and leadership coach, product leader and author. He has spent over two decades working with technology companies to improve their product management practices, from startups to multinationals. In 2012 Jock founded Product People Limited, which provides product management consultancy, coaching and training. Its clients include BBC, University of Cambridge, Ometria, Prolific and the UK’s Ministry of Justice and Government Digital Service (GDS). Jock holds a master’s degree in Classics from the University of Cambridge. He is the author of the popular book The Practitioner’s Guide To Product Management, which was published in January 2015 by Grand Central Publishing in the US and Piatkus in the UK. He writes the blog I Manage Products and weekly product management newsletter PRODUCTHEAD. You can find him on Mastodon, X (formerly Twitter) and LinkedIn.
Home › View all posts by Jock Busuttil › Page 50
22: Blow your own trumpet

22: Blow your own trumpet

May 10, 2012

As a product manager, people will take credit for your hard work – unless you trumpet…

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21: Seven KPIs for customer insight

21: Seven KPIs for customer insight

Apr 17, 2012

Knowledge is power for product managers, but you have to gather and interpret the right metrics.…

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Big data – big deal?

Big data – big deal?

Apr 10, 2012

Everyone seems to be hyping Big Data right now. I think we’ve reached that slightly scary…

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Cookie cookie cookie COOOKIE

Cookie cookie cookie COOOKIE

Apr 6, 2012

I enjoy a good cookie, particularly the slightly squidgy ones with huge chunks of chocolate in.…

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20: Leave work when you’re meant to

20: Leave work when you’re meant to

Apr 3, 2012

Here’s how to sleep more soundly at night and avoid setting unrealistic expectations about how much…

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19: How to regain control of your inbox

19: How to regain control of your inbox

Mar 27, 2012

Product managers just loooove solving problems and answering questions. Emails present us with an enticing list…

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18: Five ways to manage distractions better

18: Five ways to manage distractions better

Mar 20, 2012

As product managers, our workload intensity tends to be cyclical and sometimes these cycles can stack…

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17: Remember your manners

17: Remember your manners

Mar 14, 2012

My folks brought me up to remember my manners. I consider I’ve perhaps taken this a…

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16: You don’t know what you’ve got ’til it’s gone – Joni Mitchell

16: You don’t know what you’ve got ’til it’s gone – Joni Mitchell

Oct 24, 2011

People value something most when they’ve just lost it or come close to doing so. If…

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15: Product management is selling

15: Product management is selling

Oct 4, 2011

Contrary to what you may think, most of product management is actually selling. You are continually…

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  • Product People on Mastodon
  • Product People on X (formerly Twitter)
  • Product People on LinkedIn
  • Product People on Facebook
  • Product People's YouTube channel
  • RSS feed for I Manage Products
  • Product People on Instagram

Registered in England & Wales: 08256937
VAT: GB 154 4568 95

Privacy Policy

Copyright © 2012—2026 Product People Limited, all rights reserved

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