» Data ethics studies and evaluates moral problems related to data, algorithms and corresponding practices, in order to formulate and support morally good solutions

» Product managers have ethical responsibilities that transcend career, company and profit

» Organisations need to assess and build their trust and trustworthiness

» Mitigate biases in your product that may have unintended discriminatory effects on individuals and social groups

» 3 tenets of product ops: insights, research, and processes & practices

» Product ops is about enablement and coaching, not a rebrand of the product owner or product marketer roles

» Product ops is the ‘glue’ that binds different business functions and product focus areas together

» Product ops enables product teams to achieve better outcomes

» Don’t be driven by metrics — be informed by them

» The mental tendency to replace strategy with metrics can destroy company value

» Onboard your users all the way to becoming your best users

» 3 kinds of innovation: method, market and product

» Firing someone is a task you will always perform with some anxiety, but you still need to be able to do it well

» At Netflix, it’s not enough to be a hard worker achieving only B-grade results

» Founder of AngelList Naval Ravikant seeks happiness by trying to live in the here-and-now, neither obsessing about the past nor fantasising about the future

» If your team’s cultural norms cause you to feel uncomfortable, ask yourself why you think it’s not ok

» Growth product managers are expected to focus primarily on revenue growth

» Growth hacking failed in part because it produced unsustainable growth

» Some companies stimulate growth by “infiltrating” offline communities

» With infrequent use products, market penetration is a better measure of product-market fit than retention

» Ways to extend a product’s life cycle: frequent usage; varied usage; new users; new uses

» Sometimes removing features is more effective than adding them

» You can’t change the customer, but you can change your company’s process, strategy and culture

» Give your team time and permission to check you’re moving the right metrics

» Data is not a silver bullet and won’t solve your company’s trust issues