Like doing the washing-up, vacuuming under the sofa or cleaning your windows, housekeeping tasks with your product can get neglected because they’re tedious, not as interesting as new features and so on. However, if you’ve ever found yourself eating breakfast cereal out of an oven tray with a serving spoon because every single item of cutlery and crockery is festering in a pile in your sink, it should be apparent there is inherent value in tackling housekeeping tasks bit by bit over time.

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At some point in your product career, you’re going to piss someone off. It will be unavoidable. Hopefully it will not have been the result of, say, supergluing a pound coin to the desktop of your alpha sales guy. It might be a customer who’s annoyed with you, perhaps because of an otherwise well-intentioned change to your product. Is this a problem? Not yet. Let me explain why.

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As the Olympics approached, I was salivating greedily about the twenty-four live streams of coverage the BBC would be providing. As I’m not on cable or satellite, this ended up being just three. You’d think I would be disappointed but I’m not – this is going to improve my enjoyment immeasurably as a result. Here’s why.

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