PRODUCTHEAD: When your product is a blank canvas
» 5 useful canvases to help you frame your product ideas
Archive of the PRODUCTHEAD newsletter, a regular newsletter of product management goodness, curated by Jock Busuttil (@jockbu).
» 5 useful canvases to help you frame your product ideas
» Growth product managers are expected to focus primarily on revenue growth
» Growth hacking failed in part because it produced unsustainable growth
» Some companies stimulate growth by “infiltrating” offline communities
» With infrequent use products, market penetration is a better measure of product-market fit than retention
» Ways to extend a product’s life cycle: frequent usage; varied usage; new users; new uses
» Sometimes removing features is more effective than adding them
» You can’t change the customer, but you can change your company’s process, strategy and culture
» Give your team time and permission to check you’re moving the right metrics
» Data is not a silver bullet and won’t solve your company’s trust issues
» Make small changes and embrace experimentation
» People may have a sincere commitment to change, while also unwittingly applying productive energy toward a hidden competing commitment.
» Extreme situations can build extreme understanding and can also push people apart
» Does our current worldview limit the way we think about organisations?
» Good candidates have initiative and passion to pursue their opinions
» The transition from product manager to leader requires many new skill sets
» Discovery is about understanding the problem space experienced by people
» Becoming a product leader means letting go of the day-to-day product management
» Netflix on HR: “Be honest, and treat people like adults”
» Your North Star metric best captures the core value that your product delivers to customers
» Get people to buy you stuff you actually want for Christmas :-)
» 5 touchstone books for product managers
» Financial rewards alone for complex work can have the opposite of the intended effect
» Even a small perceived penalty is enough to discourage experimentation, learning and success
» A large part of our behaviour is influenced by our peer group
» Plans for the short and long term are often easier to define than those for the medium term (1-3 quarters)
» A North Star Metric is a leading indicator of sustainable growth
» It is the single metric that best captures the core value that your product delivers to customers
» There are 4 emerging product manager specialisms
» You can recruit different flavours of product manager by thinking along 3 axes
» Winners announced for the #ProductCon prize draw
» Netflix on HR: “Be honest, and treat people like adults”
» How commission-based recruitment usually works, from an insider