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Article archives

A pile of books "The Practitioner's Guide to Product Management" sits on a table next to some colourful sticky notes and Sharpie pens (Photo by Jock Busuttil / Product People Limited)

Here you can find links to all the articles published on this website.

You can also view the PRODUCTHEAD newsletter archive.

  • Questions you need to be asking

    There are many questions you need to be asking to determine the best course of action or to analyse underlying motivations. Of them, I use the following three questions most often: 1. So what? 2. Why? 3. What’s stopping us?

  • Pay attention to local requirements

    If you want to succeed in global markets with a ‘one size fits all’ approach, you may want to reconsider that strategy. Pay as much attention, if not more, to getting the local details right.

  • By way of an introduction

    Why write a blog? Up until recently if someone had suggested that I start writing a blog I would most likely have unfurled my ‘To Do’ list with a flourish, watched the unrolling end bounce off the floor and gestured vaguely into the distance. So what’s changed?

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